Augmented Reality project “Born This Way”, the central theme of innate sexual orientation and gender identity is highlighted through both artistic expression and educational elements. To elaborate on the fact that any aspect of one’s queer identity is not a choice nor influenced by external propaganda but emphasizes that they are inherent from birth.

Current Georgian government’s legislative proposals could significantly restrict the rights of LGBTQ+ individuals through a discriminatory constitutional bill. This bill seeks to ban any public expressions or gatherings that might be interpreted as ‘promoting same-sex relationships.’ Such developments are especially troubling as Georgian people strive to strengthen their ties with the European Union, which holds equality and human rights as fundamental values. It is crucial that these rights are respected and protected for all citizens, irrespective of their sexual orientation or gender identity.

The central image in this AR experience is the face of a baby: BIIMO, symbolizing innocence and the beginning of life. The face is rendered in vibrant rainbow colors, transitioning fluidly across the spectrum to represent diversity within the LGBTQ+ community. “Born This Way” aims to serve as a powerful educational tool. It provides clear, accessible information that reinforces the understanding that being gay or having any queer identity is a natural part of human diversity. This fundamental premise helps dismantle harmful stereotypes and counters the misinformation spread by those who claim that queer identities are choices influenced by external factors.